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Ford Forum: Growing Market for Performance-Based SUVs Proven with Ford Explorer ST
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Old 02-04-2020, 07:01 PM
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Default Growing Market for Performance-Based SUVs Proven with Ford Explorer ST

One in five Ford Explorers sold opt for the ST performance trim. This, plus a new XLT Sport Appearance Package add to the value of the best-selling SUV in the country as Ford adds youthful buyers.

The Ford Explorer is the all-time best-selling SUV in America. As the Explorer enters its 30th year in production, Ford is soon to celebrate the 8 millionth Explorer sold in the U.S. Thatís quite an accomplishment for Ford. Having the top-selling pickup truck and the top-selling SUV is a feather in the cap of the Blue Oval, for sure. But Ford isnít just taking that for granted. Rather, theyíre making a concerted push to make the Explorer have broader appeal.

The Ford Explorer ST has impressive performance

With 400 horsepower, the 2020 Ford Explorer ST is surpassing Fordís sales expectations, proving that thereís a growing market for performance SUVs. Explorer ST is accounting for 21 percent of overall Explorer sales.

Growing Market for Performance-Based SUVs Proven with Ford Explorer ST
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